Lemons: Your Bath, Your Teeth, Your Figure, Your Family

Is there anything a lemon can't do?
(Click on images for larger versions.)
Source: Lemons for Loveliness, 1935

Shampooing - "I'm going to wash that dirt right outta my hair."

Another shampooing article. "Contrary to some old ideas, daily shampooing is not injurious to the hair any more than daily washing is injurious to the skin." (Of course, this publication is put out by the makers of Drene. Wash rinse and repeat.)



(Don't forget the you can click on the images to view the full-size photos.)
Source: A Girl and Her Hair, 1949

How to Shampoo

(Click on the images to enlarge.)
Source: A Girl and Her Hair, 1947

Excerpt:
"Hair should be shampooed as often as it becomes dirty--which, in turn, depends upon your own activities and environment. A shampoo may be required weekly, and sometimes even twice a week."

The Story of Cosmetics

This video is interesting, but here's the line that makes it relevant: "They're just caught up in a 1950's mindset of better living through chemistry."



From Wikipedia:
The phrase "Better Living Through Chemistry" is a variant of a DuPont advertising slogan, "Better Things for Better Living...Through Chemistry." DuPont adopted it in 1935 and was their slogan until 1982 when the "Through Chemistry" part was dropped.



And, while you're subject to my ramblings, here's a flickr group on 1950s Beauty Products I came across looking while looking at vintage DuPont ads.